From idea to ship
For first-timers: lean canvas, customer interviews, pitches for clients and investors, then build, team, and support — the full arc from idea to something that runs.
Startup · Grants · Vibe coding
train_your_unicorn
Seven years as hired CEO and CBDO. Now building my own projects. Fresh eyes for beginners — and for people who already know the map but want a sharper reading of the terrain.
You know, sometimes all you need is 20 seconds of insane courage, just literally 20 seconds of embarrassing bravery, and I promise you something great will come of it.
About
What I'm made of
Engineer language, on purpose. A composition list — not a polished bio essay.
Civil engineer
MS in Civil Engineering and real estate management. Designed hospitals and perinatal centers — structure, systems, and stakes that matter.
Another education
An attempt at pedagogy and English philology — begun, not finished; still part of the wiring.
Block-scheme mind
I think in flowcharts. First book at five: an encyclopedia of cybernetics. There I saw block schemes and understood: this is how I think.
Speed
Very fast reading — an edge when dropping into any product or grant brief.
Languages
Love of foreign languages and everything around them: tone, nuance, the keys to communication.
People
Diversity — and the craft of finding the keys to communication across difference.
How I move
Lightness and awareness. I have already made money from anger and from the need to prove a point — enough. Now I follow only an inner yes.
Right now
Quantum physics.
Projects
What I'm building
Own products in progress — not client work, the things I ship myself.
Services
How we can work
Two ways in — the full map if you’re just starting, a sharp outside read if you already know the terrain.
Brainstorm
For people who already know the game. A working session with clean eyes on what you’ve got — scars from CEO and CBDO roles across SaaS, deeptech, and edtech.
Vibe coding
Help shipping the product you are already shaping: structure, pace, and a builder who can sit in the mess with you.
Grants support
Analytical, sequential thinking for Finnish and European grant processes — wins on the record, curiosity for yours.
Network
Years in corporate roles and seven years in startups have built a broad network across sales, HR, finance, and beyond. Ask me if you need the right person.
Pay via Feed the Unicorn — or by invoice.
Events
Calendar
Tap a day to see what is on. Startup gatherings, talks, and moments worth showing up for.
Select a day with a mark to see events.
Grants
Grant thinking
Wins across Finnish and European grant programs. Not magic — analytical sequencing, fast reading, and the habit of understanding a product before writing about it.
I move through briefs quickly, map the logic, and write with the same block-scheme clarity I bring to products. That is the advantage: see the system, then argue it cleanly.
If you are preparing a grant — or stuck mid-way — a brainstorm session is often the shortest path to an honest next step.
Contact
Say hello
Book a brainstorm or ask about grants. Services can be invoiced.
